I was cleaning out some old files today when I came across a seven-year-old article reporting that top business schools were adding more ethics courses in the wake of the 2007 Enron scandal. The article, by Jeffrey MacDonald in the Christian Science Monitor, went on to quote critics saying the courses wouldn’t do much good. Boy, did that turn out to be true.
What could be more depressing than the twin scandals at Toyota and General Motors?
I don’t envy those of you who earn a living by selling something. I never have—always knew it was an ethical minefield—but my appreciation for your dilemma has grown immensely as your problems have become mine.
Within the next few months, my first novel will be published and I’m getting ready, reading tons of information on how I’m supposed to promote it, create buzz, persuade people to review it, win fans, and ultimately convince a fair number of people that it’s worth their time and money.